19 Words That Mean Something Completely Different To Ad/PR Folks

*SIGH*

1. “Approval”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / dr-lovespeaks.tumblr.com

What it usually means: The action of officially agreeing to something or accepting something as satisfactory.

What it means to Ad/PR people: Something you will probably never get from the client the first time around.

2. “Briefs”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / teolar.tumblr.com

What it usually means: A type of underwear worn by males.

What it means to Ad/PR people: A lifeline document that creatives try to ignore until account badgers them to follow it.

3. “Status”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / flushwithcash.tumblr.com

What it usually means: Something you update on Facebook.

What it means to Ad/PR people: An hour-long meeting that no one pays attention to until they have to speak.

4. “Deck”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / cookiesandsangria.com

What it usually means: The floor of a ship or the outdoor floor of a building made out of wood.

What it means to Ad/PR people: Industry lingo for “Powerpoint,” which signifies the perpetual decline of your life.

5. “Out sick”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / noyoureoutoforder.tumblr.com

What it usually means: Taking the day off to recover from an illness.

What it means to Ad/PR people: Taking the day off to recover from one hell of a hangover.

6. “Media”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / gifsfln.tumblr.com

What it usually means: Communication expressed through various types of platforms.

What it means to Ad/PR people: A department that works in Excel and gets free shit from reps all day.

7. “Holiday party”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / elizabethstreet.com

What it usually means: A fairly reserved company party.

What it means to Ad/PR people: A straight-up shit show.

8. “Time sheets”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / pastemagazine.com

What it usually means: A company system to track your hours.

What it means to Ad/PR people: That time of the week where you scramble to make up your hours and are forced to use 5,000 different job numbers.

9. “Client”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / rocketsandrayguns.tumblr.com

What it usually means: A person or organization using the services of a professional person or company.

What it means to Ad/PR people: Someone who destroys your creative dreams but you keep kissing ass anyway because there’s really no other choice.

10. “Retainer”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / giphy.com

What it usually means: A device you put in your mouth to keep your teeth from moving.

What it means to Ad/PR people: A contract clients just LOVE to violate by asking for more work that isn’t included and is essentially free of cost.

11. “Insights”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / fineleathergifs.tumblr.com

What it usually means: The understanding of the specific cause and effect of something.

What it means to Ad/PR people: The strategy portion of the deck lined with bullets of bullshit.

12. “Doctor appointment”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / ohnotheydidnt.livejournal.com

What it usually means: When a person makes an appointment with a doctor to get a check-up or treat an illness.

What it means to Ad/PR people: I’ll be out for two hours interviewing for another job.

13. “Lunch”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / blogs.forward.com

What it usually means: That time of day you eat food, usually around noon.

What it means to Ad/PR people: When you finally get around to eating something very sad at your desk.

14. “Vacation”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / morrissey-solo.com

What it usually means: A period of time you take off work to relax.

What it means to Ad/PR people: LOL *checks email incessantly*

15. “Raise”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / fineleathergifs.tumblr.com

What it usually means: When your current job gives you an increase in pay.

What it means to Ad/PR people: An increase in pay that’s achieved by switching agencies.

16. “Mute”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / athinglikethat.tumblr.com

What it usually means: A button you press to turn the sound off the TV.

What it means to Ad/PR people: A button you press during a call when you need to talk shit about the people on the other end.

17. “Budget”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / digg.tumblr.com

What it usually means: A quantitative expression of a plan for a defined period of time.

What it means to Ad/PR people: An amount of money dedicated to a project that is always too low to do anything innovative or exceptionally creative.

18. “Pitching”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / thefruitshoot.tumblr.com

What it usually means: That thing a player does in baseball.

What it means to Ad/PR people: One to two soul-crushing weeks of hell in which you are hoping to win new business.

19. “Seminar”

19 Words That Mean Something Completely Different To Ad/PR Folks

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AMC / blog.giphy.com

What it usually means: A form of academic instruction provided by a company.

What it means to Ad/PR people: FREE FOOD!

Read more: http://buzzfeed.com/ariellecalderon/ad-pr-hell

The post 19 Words That Mean Something Completely Different To Ad/PR Folks appeared first on Holiday Guide To Everything.

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19 Words That Mean Something Completely Different To Ad/PR Folks

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